Start.io Ltd.

www.start.io

Formerly StartApp

High-Tech Company

TECH VERTICALS

AdTech, Big Data, Communications, Mobile Applications, Monetization, Targeting, User acquisition

General Data

Sector	Consumer-Oriented Software
Company Stage:	Revenue Growth
Established	2010
Number of Employees	150
Employees in Israel	75
Reg. Number:	abCDe

DESCRIPTION

Start.io is a sell-side omnichannel advertising platform powered by real-time mobile audiences. We deliver hundreds of millions of ads per day across thousands of global leading apps and websites. Our platform uses AI to deliver more efficient, effective and precise digital advertising campaigns. Our direct integration with thousands of mobile publishers gives us access to more than 50 billion first-party data signals per day across the globe. Marketers use these anonymized signals to understand and predict consumer behavior, identify new opportunities and fuel business growth.

TECHNOLOGY

AI-driven mobile advertising and audience platform.

	TARGET MARKETS
	App developers and publishers, marketers and advertising agencies.

	BUSINESS MODEL
	B2B

AFFILIATION

Account ID	Affiliation Type	Name	Parent Name	Status
01D11E2C-207A-E111-AC59-00155D32A403		Start.io Ltd.
78139F66-1F80-E811-80F7-0050569A1018	Spin-off	Mobilechain Ltd.	Start.io Ltd.	Ceased

CONTACT INFO

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Main Address: New York, United States

Address	584 Broadway St., 12th Floor Suite 1206
City	New York
State/Province	NY
Country	United States
Zip	10012

Contact Person	abC Defghij
Company E-mail	abC Defghij
Telephone	abC Defghij
Fax	abC Defghij

Branch Address: Netanya, Israel

Address	5 Giborei Israel St.
City	Netanya
Country	Israel
Zip	4250405

Contact Person	abC Defghij
Company E-mail	abC Defghij
Telephone	abC Defghij
Fax	abC Defghij

	MANAGEMENT

Key Executive

Name	Title	Previous Position
Mr. Gil Dudkiewicz	CEO & Co-Founder
Mr. Shachar Pessis	CFO	Connatix (SVP, Finance)
Mr. Ilya Kottel	CTO	AiVF (VP, R&D)
Mr. Omri Barnes	CMO	Deloitte Israel (Head of Business Development & Marketing)
Ms. Ravit Ross	CRO
Mr. Motti Shpirer	VP, Infrastructure & Technology
Ms. Shira Hoffer	VP, HR
Mr. Boris Shmerlin	VP, R&D
Mr. Omer Peled	VP, Product	Apester (VP, Product & R&D)
Mr. Ran Avidan	Co-Founder

	BOARD

Board

Member	Title	Affiliation
abC Defghij	Board Member	CEO & Co-Founder, Start.io
abC Defghij	Board Member	Co-Founder, Start.io Lt
abC Defghij	Board Member	Managing Partner, Cedar Ventures

	FINANCIAL ROUNDS

Total Capital Raised
abCDe

Financial Rounds

Numbers of Investors

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Round

Date

Stage

Amount

Valuation

Second Round

Jun. 01, 2015

Revenue Growth

abCDe

* New investor

Investor	Type	Amount	Remarks
abC Defghij	Venture Capital Fund	abCDe
abC Defghij	Venture Capital Fund	abCDe
abC Defghij	Venture Capital Fund	abCDe
abC Defghij	Investment Company	abCDe

First Round

Feb. 29, 2012

R&D

abCDe

* New investor

Investor	Type	Amount	Remarks
abC Defghij	Venture Capital Fund	abCDe	Led the round
abC Defghij	Venture Capital Fund	abCDe
abC Defghij	Investment Company	abCDe

Seed

Oct. 01, 2010

Seed

abCDe

	Acquisitions made by Start.io

Acquired Company	Sector	Date	Amount	Remarks
abC Defghij	Consum...	Aug. 15, 2017	abCDe	The terms of the deal were not disclosed

	PORTFOLIO COMPANIES

Historic Portfolio (1)

Company Name

Sector

Round/Deal Type

Date Announced

Investor Amount

Total Deal Amount

Remarks

AlphaGame

Ceased to Operate

Ent. SW

Seed

01/10/2014

N/A

Last Updated:	abCDe
IVC Number:	abCDe