Swifto Inc.

swifto.com

Formerly Today Job

High-Tech Company

Acquired by Houndry

TECH VERTICALS

GPS, Mobile Applications, Web 2.0

General Data

Sector	Consumer-Oriented Software
Company Stage:	Initial Revenues
Established	2009
Number of Employees	110
Reg. Number:	abCDe

DESCRIPTION

Swifto is an innovative technology-driven startup specializing in dog walking services with GPS tracking. Swifto combines old-school, personal dog walking values with cutting edge technology, delivering the optimal dog walking experience, offering features that provide verification for your walks including live GPS tracking, text notifications when each walk starts and ends, live alerts, a summary after each walk and photo updates along the way.

TECHNOLOGY

GPS Tracking

ESTIMATED ANNUAL SALES

	TARGET MARKETS
	Dog owners

	BUSINESS MODEL
	B2C

REMARKS

Date	Remark
10/09/2025	No Israeli presence following the acquisition by Houndry.
14/10/2011	2011 - Finalist at the Cartier Women’s Initiative Award
	Winner of the Exit 09 competition., Winner of the prime minister award for innovation-2010.

CONTACT INFO

Expand / Collapse All

Main Address: New York, United States

Address	27 E 28th St. suite 1513
City	New York
State/Province	NY
Country	United States
Zip	10016

Contact Person	abC Defghij
Contact E-Mail	abC Defghij
Company E-mail	abC Defghij
Telephone	abC Defghij
Fax	abC Defghij

	MANAGEMENT

Key Executive

Name	Title
Ms. Penina First	Founder

Mergers & Acquisitions

Round

Date

Stage

Amount

Valuation

Acquired

Sep. 10, 2025

Initial Revenues

abCDe

	FINANCIAL ROUNDS

Total Capital Raised
abCDe

Financial Rounds

Numbers of Investors

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Round

Date

Stage

Amount

Valuation

Second Round

Apr. 27, 2013

Initial Revenues

abCDe

* New investor

Investor	Type	Amount	Remarks
abC Defghij	Venture Capital Fund	abCDe
abC Defghij	Venture Capital Fund	abCDe

First Round

Feb. 01, 2011

R&D

abCDe

Seed - Extended

Apr. 01, 2010

Seed

abCDe

* New investor

Investor	Type	Amount	Remarks
abC Defghij	Investment Company	abCDe
abC Defghij	Private Investor	abCDe
abC Defghij	Private Investor	abCDe

Seed

Oct. 11, 2009

Seed

abCDe

* New investor

Investor	Type	Amount	Remarks
abC Defghij	Private Investor	abCDe
abC Defghij	Private Investor	abCDe

Last Updated:	abCDe
IVC Number:	abCDe