DraftKings Israel (SBTech)

www.draftkings.com ; www.sbtech.com

Multinational Corporation

TECH VERTICALS

B2B, Betting, Digital Media, Entertainment, eSports, Gaming, Marketing Tech, Online Entertainment

General Data

Sector	Consumer-Oriented Software
Established	2020
Number of Employees	60

DESCRIPTION

DraftKings is a digital sports entertainment and gaming company created to fuel the competitive spirits of sports fans with products that range across daily fantasy, regulated gaming, and digital media. DraftKings is a multi-channel provider of sports betting and gaming technologies, powering sports and gaming entertainment for 50+ operators across more than 15 regulated U.S. and global markets, including Arkansas and Oregon in the U.S. DraftKings’ Sportsbook, offers mobile and retail betting for major U.S. and international sports and operates in the United States pursuant to regulations. DraftKings’ daily fantasy sports product is available in 8 countries internationally with 15 distinct sports categories. DraftKings is the official daily fantasy partner of the NFL as well as an authorized gaming operator of the MLB and NBA.

BlueRibbon is a first of its kind, content-agnostic Jackpot Platform for iGaming operators. The company offer innovative out-of-the-box yet fully customizable Jackpots across all gaming products, helping to increase player retention and loyalty while building brand differentiation for its partners. BlueRibbon combines proven marketing tools with deep data understanding to deliver unforgettable gaming experiences for both operators and players alike.

TECHNOLOGY

Sports betting and gaming technologies, iGaming, Engagement Platform.

	TARGET MARKETS
	Sports and gaming entertainment operators. iGaming operators.

AFFILIATION

Account ID	Affiliation Type	Name	Parent Name	Status
		DraftKings Inc.
229EAEEE-CF12-EB11-810B-0050569A1018	R&D Center	DraftKings Israel (SBTech)	DraftKings Inc.

REMARKS

Date	Remark
05/04/2021	DraftKings Inc acquired BlueRibbon Software and has joined the R&D center.
01/04/2020	Diamond Eagle, DraftKings, and SBTech signed a business combination agreement (BCA) that led to the combined company debuting on the Nasdaq Stock Exchange under the DraftKings name.

CONTACT INFO

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Main Address: Tel Aviv, Israel

Address	94 Yigal Alon St., Alon Tower 2, 25th fl.
City	Tel Aviv
Country	Israel

Contact Person	abC Defghij
Company E-mail	abC Defghij
Telephone	abC Defghij
Fax	abC Defghij

	MANAGEMENT

Key Executive

Name	Title	Previous Position
Mr. Shay Berka	Chief International Officer
Mr. Guy Yehezkel	R&D Director	Sharegain (VP, R&D)
Mr. Moshe Bracha	Senior Product Manager
Mr. Asaf Doron	Head of Solution Architechture	Fantasy Network (CTO)
Mr. Ohad Straschnov	Head of Regulatory Affairs & Corporate Compliance
Mr. Amir Askarov	CEO, BlueRibbon
Mr. Idan Fridman	CTO, BlueRibbon	Zone Mobile (VP, Engineering)
Ms. Aldema Gilad	VP, HR

Last Updated:	abCDe
IVC Number:	abCDe