Fullpath Ltd.

www.fullpath.com

Formerly 40Nuggets, AutoLeadStar

High-Tech Company

TECH VERTICALS

AdTech, Analytics, Artificial Intelligence, Automation, Automotive, Campaign Optimization, Data Analytics, e-Commerce, Engagement, Machine Learning, Marketing Tech, Personalization, RetailTech, Retargeting, SaaS, SMB, Targeting

General Data

Sector	Enterprise Software & Infrastructure
Company Stage:	Revenue Growth
Established	2012
Number of Employees	230
Employees in Israel	120
Reg. Number:	abCDe

DESCRIPTION

Fullpath is an automotive industry's AI-first Customer Data Platform (CDP). The platform unifies first-party dealership data and activates it through powerful AI and marketing automation. Dealerships that invest in Fullpath create exceptional, hyper-personalized customer experiences that drive loyalty and build resilient, lasting businesses.

TECHNOLOGY

Customer Data & Experience Platform (CDXP), AI-Powered Chatbot & Activation Tools, Dynamic Payments.

ESTIMATED ANNUAL SALES

	TARGET MARKETS
	Auto dealerships, Automotive OEMs and marketing teams.

	BUSINESS MODEL
	B2B

SERVICE PROVIDERS

Company Name	Type
abC Defghij	Law Firm

CONTACT INFO

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Main Address: Miami, United States

Address	78 SW 7th Street, Suite 500
City	Miami
State/Province	FL
Country	United States
Zip	33130

Contact Person	abC Defghij
Contact E-Mail	abC Defghij
Company E-mail	abC Defghij
Telephone	abC Defghij
Fax	abC Defghij

Branch Address: Jerusalem, Israel

Address	13 Ha-Rekhavim St.
City	Jerusalem
Country	Israel
Zip	9346212

Contact Person	abC Defghij
Contact E-Mail	abC Defghij
Company E-mail	abC Defghij
Telephone	abC Defghij
Fax	abC Defghij

Branch Address: Tel Aviv, Israel

City	Tel Aviv
Country	Israel

Contact Person	abC Defghij
Contact E-Mail	abC Defghij
Company E-mail	abC Defghij
Telephone	abC Defghij
Fax	abC Defghij

Branch Address: Burlington, United States

City	Burlington
State/Province	VT
Country	United States

Contact Person	abC Defghij
Contact E-Mail	abC Defghij
Company E-mail	abC Defghij
Telephone	abC Defghij
Fax	abC Defghij

Branch Address: Detroit, United States

City	Detroit
State/Province	MI
Country	United States

Contact Person	abC Defghij
Contact E-Mail	abC Defghij
Company E-mail	abC Defghij
Telephone	abC Defghij
Fax	abC Defghij

Branch Address: Teaneck, United States

City	Teaneck
State/Province	NJ
Country	United States

Contact Person	abC Defghij
Contact E-Mail	abC Defghij
Company E-mail	abC Defghij
Telephone	abC Defghij
Fax	abC Defghij

Branch Address: Salt Lake City, United States

City	Salt Lake City
State/Province	UT
Country	United States

Contact Person	abC Defghij
Contact E-Mail	abC Defghij
Company E-mail	abC Defghij
Telephone	abC Defghij
Fax	abC Defghij

	MANAGEMENT

Key Executive

Name	Title	Previous Position
Mr. Aharon Horwitz	CEO & Co-Founder	PresenTense (Director & Co-Founder)
Mr. Yishai Goldstein	CTO & Co-Founder
Mr. Eliav Moshe	CPO & Co-Founder
Mr. Idan Mishal	COO
Mr. Andrew Fine	CFO	Seeking Alpha (VP, Finance)
Ms. Ilana Shabtay	VP, Marketing
Mr. Mike Colacchio	CRO
Mr. Shahar Geiger-Maor	VP, Security	Compete HR (CISO)

	BOARD

Board

Member	Title	Affiliation
abC Defghij	Board Member	Managing Partner, PICO Venture Partners
abC Defghij	Board Member	President & CEO, The Fisher Group
abC Defghij	Board Member	Partner, Riverwood Capital Management LP
abC Defghij	Board Member	General Partner & Vice Chairman, Target Global
abC Defghij	Board Member	CEO & Co-Founder, Fullpath

	FINANCIAL ROUNDS

Total Capital Raised
abCDe

Financial Rounds

Numbers of Investors

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Round

Date

Stage

Amount

Valuation

Third Round

Nov. 07, 2022

Revenue Growth

abCDe

* New investor

Investor	Type	Amount	Remarks
abC Defghij	Venture Capital Fund	abCDe
abC Defghij	Venture Capital Fund	abCDe
abC Defghij	Venture Capital Fund	abCDe
abC Defghij	Venture Capital Fund	abCDe
abC Defghij	Venture Capital Fund	abCDe
abC Defghij	Corporate VC	abCDe
abC Defghij	Private Equity Fund	abCDe	Led the round
abC Defghij	Institutional Investor	abCDe
abC Defghij	Private Investor	abCDe

Second Round

Mar. 09, 2021

Initial Revenues

abCDe

* New investor

Investor	Type	Amount	Remarks
abC Defghij	Venture Capital Fund	abCDe
abC Defghij	Venture Capital Fund	abCDe
abC Defghij	Venture Capital Fund	abCDe
abC Defghij	Venture Capital Fund	abCDe
abC Defghij	Venture Capital Fund	abCDe
abC Defghij	Corporate VC	abCDe	SAFE (simple agreement for future equity)
abC Defghij	Institutional Investor	abCDe
abC Defghij	Private Investor	abCDe

First Round

Mar. 01, 2015

Initial Revenues

abCDe

* New investor

Investor	Type	Amount	Remarks
abC Defghij	Venture Capital Fund	abCDe
abC Defghij	Venture Capital Fund	abCDe
abC Defghij	Private Investor	abCDe

Seed

Mar. 01, 2014

Seed

abCDe

* New investor

Investor	Type	Amount	Remarks
abC Defghij*	Venture Capital Fund	abCDe	Led the round
abC Defghij	Private Investor	abCDe

	Acquisitions made by Fullpath

Acquired Company	Sector	Date	Amount	Remarks
abC Defghij	Enterp...	Aug. 20, 2025	abCDe	Acquired Fuse Autotech’s Dynamic Payments Solution and integrated it with its AI-first Customer Data Platform (CDP).

Last Updated:	abCDe
IVC Number:	abCDe