Brayola.com Ltd.

brayola.com

High-Tech Company

Acquired by Delta Galil

TECH VERTICALS

e-Commerce, Fashion Tech, FemTech

General Data

Sector	Enterprise Software & Infrastructure
Company Stage:	Revenue Growth
Established	2012
Number of Employees	9
Employees in Israel	7
Reg. Number:	abCDe

DESCRIPTION

Brayola is the first & only marketplace for women's intimate apparel, partnering with top brands & indie designers, using technology, data & community to provide a personalized way to shop for lingerie online for each and every woman.

Brayola solve a real pain point for women in a $32 Billion intimate apparel industry. Brayola give women of all shapes and sizes highly personalized bra recommendations while relying on technology and the largest database of women’s profiles with their bra sizes and styles. We are building a fast-growing community of women around our recommendation engine, thus making Brayola the authoritative brand-neutral trusted source in the process of lingerie selection.

TECHNOLOGY

e-Commerce, Drop shipping Online service.

ESTIMATED ANNUAL SALES

	TARGET MARKETS
	Online retailers, Online female consumers.

	BUSINESS MODEL
	B2B

CONTACT INFO

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Main Address: Tel Aviv, Israel

Address	5 Mazah St.
City	Tel Aviv
Country	Israel
Zip	6521315

Contact Person	abC Defghij
Company E-mail	abC Defghij
Telephone	abC Defghij
Fax	abC Defghij

Branch Address: New York, United States

Address	149 5th Ave.
City	New York
State/Province	NY
Country	United States
Zip	10010

Contact Person	abC Defghij
Company E-mail	abC Defghij
Telephone	abC Defghij
Fax	abC Defghij

	MANAGEMENT

Key Executive

Name	Title	Previous Position
Ms. Orit Hashay	Founder	Viola Ventures (Associate)
Ms. Margo Andros	COO
Ms. Fiona Abrams	Head of Customer Service

	BOARD

Board

Member	Title	Affiliation
abC Defghij	Board Member	Co-Founder, Gett Inc

Mergers & Acquisitions

Round

Date

Stage

Amount

Valuation

Acquired

Jan. 15, 2020

Initial Revenues

abCDe

	FINANCIAL ROUNDS

Total Capital Raised
abCDe

Financial Rounds

Numbers of Investors

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Round

Date

Stage

Amount

Valuation

First Round - Extended

Aug. 10, 2017

Revenue Growth

abCDe

* New investor

Investor	Type	Amount	Remarks
abC Defghij	Venture Capital Fund	abCDe	Led the round
abC Defghij	Venture Capital Fund	abCDe
abC Defghij	Venture Lending Fund	abCDe
abC Defghij	Private Investor	abCDe
abC Defghij	Private Investor	abCDe
abC Defghij	Private Investor	abCDe

First Round

Feb. 18, 2016

Initial Revenues

abCDe

* New investor

Investor	Type	Amount	Remarks
abC Defghij	Venture Capital Fund	abCDe
abC Defghij	Venture Capital Fund	abCDe
abC Defghij	Private Investor	abCDe
abC Defghij	Private Investor	abCDe
abC Defghij	Private Investor	abCDe
abC Defghij	Private Investor	abCDe

Seed - Extended

Nov. 21, 2014

Seed

abCDe

* New investor

Investor	Type	Amount	Remarks
abC Defghij	Private Investor	abCDe
abC Defghij	Private Investor	abCDe
abC Defghij	Private Investor	abCDe

Seed

Mar. 01, 2013

Seed

abCDe

* New investor

Investor	Type	Amount	Remarks
abC Defghij	Private Investor	abCDe
abC Defghij	Private Investor	abCDe
abC Defghij	Private Investor	abCDe
abC Defghij	Private Investor	abCDe
abC Defghij	Private Investor	abCDe

	Non-Equity Assistance

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Date

Stage

Remarks

Non-Equity Assistance

Sep. 01, 2011

Contributor	Type	Amount	Remarks
abC Defghij	General Accelerator	abCDe

Last Updated:	abCDe
IVC Number:	abCDe