Simply Ltd.

www.hellosimply.com

Formerly JoyTunes

High-Tech Company

TECH VERTICALS

Music Tech Artificial Intelligence, EdTech, eLearning, Mobile Applications, Virtual Reality

General Data

Sector	Consumer-Oriented Software
Company Stage:	Revenue Growth
Established	2010
Number of Employees	175
Employees in Israel	170
Reg. Number:	abCDe

DESCRIPTION

Simply is a developer of creative hobby applications designed to make the pursuit of creative hobbies simple and enjoyable for everyone. The company offers personalized interactive lessons that combine music and art education methods with AI-powered recognition technology, enabling individuals to easily learn to play musical instruments or draw, fostering creativity and self-expression.

TECHNOLOGY

Education Technology, AI, VR, Music, Mobile Apps, Creative Hobbies.

ESTIMATED ANNUAL SALES

Year	Amount
2022	500
2021	490
2020	480
2019	470
2018	460
2017	450
2016	440

	TARGET MARKETS
	Music & Art Enthusiasts, Hobbyists, Educational Institutions, Music Schools, Art Schools, Families, Parents, Children, Self-Learners.

	BUSINESS MODEL
	B2C

COMPETITORS

Soundslice , Skoove , Tonara

CONTACT INFO

Expand / Collapse All

Main Address: Tel Aviv, Israel

Address	22 Isserles St.
City	Tel Aviv
Country	Israel
Zip	6701201

Contact Person	abC Defghij
Contact E-Mail	abC Defghij
Company E-mail	abC Defghij
Telephone	abC Defghij
Fax	abC Defghij

Branch Address: New York, United States

City	New York
State/Province	NY
Country	United States

Contact Person	abC Defghij
Contact E-Mail	abC Defghij
Company E-mail	abC Defghij
Telephone	abC Defghij
Fax	abC Defghij

	MANAGEMENT

Key Executive

Name	Title	Previous Position
Mr. Yuval Kaminka	CEO & Co-Founder
Mr. Yigal Kaminka	Content Director & Co-Founder
Mr. Eliran Douenias	Head of Product Innovation
Mr. Yair Berichman	COO
Ms. Nadia Hitman	VP, Brand Marketing	Fring (Marcom Manager)
Mr. Lior Wager	VP, Product
Mr. Lior Itzhak	Head of Finance & Operations
Mr. Nadav Gan	VP, Head of Corporate & Business Development
Ms. Michal Tirosh	HR Lead
Mr. Roey Izkovsky	Co-Founder

	BOARD

Board

Member	Title	Affiliation
abC Defghij	Board Member	Equal Partner & Co-Founder, Aleph
abC Defghij	Board Member	Founder & Managing Partner, Genesis Partners
abC Defghij	Board Member	Senior Advisor & Co-Founder, Qumra Capital Management Ltd.
abC Defghij	Board Member	CEO & Co-Founder, JoyTunes
abC Defghij	Board Member	Managing Director, Insight Partners

	FINANCIAL ROUNDS

Total Capital Raised
abCDe

Financial Rounds

Numbers of Investors

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Round

Date

Stage

Amount

Valuation

Fourth Round

Jun. 21, 2021

Revenue Growth

abCDe

* New investor

Investor	Type	Amount	Remarks
abC Defghij	Venture Capital Fund	abCDe
abC Defghij	Venture Capital Fund	abCDe
abC Defghij	Venture Capital Fund	abCDe
abC Defghij	Venture Capital Fund	abCDe
abC Defghij	Venture Capital Fund	abCDe
abC Defghij	Venture Capital Fund	abCDe	Via Israeli Technology Fund 2 (ITF 2)
abC Defghij	Venture Capital Fund	abCDe
abC Defghij	Venture Capital Fund	abCDe
abC Defghij	Corporate VC	abCDe	Led the round
abC Defghij	Corporate VC	abCDe
abC Defghij	Corporate VC	abCDe
abC Defghij	Angel Club/ Group	abCDe
abC Defghij	Investment Company	abCDe
abC Defghij	Private Investor	abCDe
abC Defghij	Private Investor	abCDe

Third Round

Aug. 27, 2019

Revenue Growth

abCDe

* New investor

Investor	Type	Amount	Remarks
abC Defghij	Venture Capital Fund	abCDe
abC Defghij	Venture Capital Fund	abCDe
abC Defghij	Venture Capital Fund	abCDe
abC Defghij	Venture Capital Fund	abCDe
abC Defghij	Venture Capital Fund	abCDe	Via Israeli Technology Fund 2 (ITF 2)
abC Defghij	Venture Capital Fund	abCDe	Led the round
abC Defghij	Corporate VC	abCDe
abC Defghij	Angel Club/ Group	abCDe
abC Defghij	Investment Company	abCDe
abC Defghij	Private Investor	abCDe
abC Defghij	Private Investor	abCDe
abC Defghij	Private Investor	abCDe

Secondary Deal

Feb. 26, 2019

Revenue Growth

abCDe

Second Round

Jun. 25, 2018

Revenue Growth

abCDe

* New investor

Investor	Type	Amount	Remarks
abC Defghij	Venture Capital Fund	abCDe
abC Defghij	Venture Capital Fund	abCDe
abC Defghij	Venture Capital Fund	abCDe	Holdings sold to Insight Venture Partners.; Round co-leader
abC Defghij	Venture Capital Fund	abCDe
abC Defghij	Venture Capital Fund	abCDe	Round co-leader
abC Defghij	Angel Club/ Group	abCDe
abC Defghij	Investment Company	abCDe
abC Defghij	Private Investor	abCDe

First Round

Aug. 12, 2014

R&D

abCDe

* New investor

Investor	Type	Amount	Remarks
abC Defghij	Venture Capital Fund	abCDe	Led the round
abC Defghij	Venture Capital Fund	abCDe
abC Defghij	Venture Capital Fund	abCDe
abC Defghij	Angel Club/ Group	abCDe
abC Defghij	Investment Company	abCDe

Seed - Extended

May. 02, 2013

R&D

abCDe

* New investor

Investor	Type	Amount	Remarks
abC Defghij	Venture Capital Fund	abCDe	Led the round
abC Defghij	Angel Club/ Group	abCDe
abC Defghij	Investment Company	abCDe
abC Defghij	Private Investor	abCDe
abC Defghij	Private Investor	abCDe
abC Defghij	Private Investor	abCDe
abC Defghij	Private Investor	abCDe
abC Defghij	Private Investor	abCDe
abC Defghij	Private Investor	abCDe
abC Defghij	Private Investor	abCDe
abC Defghij	Private Investor	abCDe

Seed

Jun. 14, 2011

Seed

abCDe

* New investor

Investor	Type	Amount	Remarks
abC Defghij	Venture Capital Fund	abCDe
abC Defghij	Angel Club/ Group	abCDe
abC Defghij	Private Investor	abCDe

	R&D Grants

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Round

Date

Stage

Amount

Remarks

R&D Grant

Jun. 01, 2019

Revenue Growth

abCDe

* New investor

Investor	Type	Amount	Remarks
abC Defghij	Government Agency	abCDe

R&D Grant

Jun. 01, 2018

Revenue Growth

abCDe

* New investor

Investor	Type	Amount	Remarks
abC Defghij	Government Agency	abCDe

	Non-Equity Assistance

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Date

Stage

Remarks

Non-Equity Assistance

Jun. 01, 2010

Seed

MassChallenge does not take equity.

Contributor	Type	Amount	Remarks
abC Defghij	General Accelerator	abCDe	Investment made by MassChallege Boston.

Last Updated:	abCDe
IVC Number:	abCDe